Study to examine Medicaid-centric nursing homes that excel
By
John O'Connor
Jan 26, 2015
Evidence-based reasons for why some nursing homes serving Medicaid-heavy populations outperform others will soon be available.
Nursing homes adopting senior living sales tactics to build census. Will it work?
By
Kimberly Marselas
Oct 25, 2022
As staffing and occupancy pressures continue to bring some providers to the brink of closure, more appear to be borrowing a marketing tactic from their senior living peers.
SMASH conference returns Oct. 18
By
James M. Berklan
Oct 01, 2021
After a year of virtual existence due to pandemic conditions, the 2021 Senior Care Sales and Marketing Summit takes place in-person Oct. 18-20 at the Green Valley Resort in Las Vegas.