With another massive New York snowstorm on its way, and as we prepare for unstable weather across the country, long-term care facilities and senior living communities need to ask themselves: What can we...
Handling your PR crisis
By
Elizabeth Newman
Jan 31, 2012
A few months ago, I called up a nursing facility that was embroiled in a legal snafu. I’m not sure I was able to utter an audible response to its marketing representative since I was busy hitting...