As consumers increasingly turn to online reviews before making a purchase, more and more businesses are building up their online presence to influence decision-making and bolster marketing efforts. But...
Closures, consolidations and downsizings: Using crisis communications principles to share bad news
By
Nora Jacobs
Apr 21, 2023
Although many industries continue to struggle with the after-effects of COVID-19, perhaps no segment of the economy has suffered as extensively as the long-term care industry. According to the American...