By the day, more and more baby boomers are becoming the adult caregivers for their parents. They are the decision-makers who need to be targeted, but marketers for long-term care facilities are still missing...
Bad news, it’s worse than we thought
By
Gary Tetz
Feb 08, 2024
A mere couple of blogs ago, I shared my concern, based on excellent McKnight’s reportage, that seniors are becoming just as addicted to their devices as young people. That seemed shocking, given our...
The scourge of screen time
By
Gary Tetz
Jan 11, 2024
Usually, we can safely rely on seniors to set an inspiring example for younger folks to emulate. They unselfishly share the wisdom acquired with age to help successive generations overcome current challenges,...