Are we ‘driving’ in the right direction when it comes to ongoing vaccine access?
By
Kimberly Marselas
Apr 28, 2021
Even as news broke Tuesday that fully vaccinated residents could once again dine and socialize — without masks! — in close proximity to one another, there came a nagging reminder that it’s too early...
When it feels like content is king, reach for the ‘X’ factor
By
Kimberly Marselas
Jun 07, 2022
It’s up to you to move beyond content in favor of the “X” factor. It’s context that makes for a real story and stands to drive public sentiment.
Are women standing on the glass ceiling — or not?
By
Kimberly Marselas
May 17, 2022
Thoughts of barriers still preventing women from reaching the sector’s pinnacle put a minor damper on an event otherwise filled with bright spots and inspirational tales.
No more mandate extensions. Let’s roll.
By
Kimberly Marselas
Feb 02, 2022
What is the end game in asking for another mandate extensions? Delay, deny and deflect methods won’t protect vulnerable populations, nor maintain workforce.
When CMS gives you a gift, pay it forward
By
Kimberly Marselas
Jun 16, 2021
This week, the Centers for Medicare & Medicaid Services presented some 2,500 nursing homes with quite a gift: an additional seven days to avoid a fine for missing a new vaccination reporting deadline....
A telehealth novice no more
By
Kimberly Marselas
May 25, 2021
This week, I had the pleasure of meeting a new doctor who’ll be helping one of my kids navigate a chronic condition. I sat in my office, not hers, on a comfy chair I dragged in from the kitchen. My daughter...
Let’s give vets a fighting chance
By
Kimberly Marselas
Aug 25, 2021
As with Afghanistan, some veterans homes have collapsed under the weight of a crisis, despite the backing of the U.S. government.
A vaccine pause and an impending crack
By
Kimberly Marselas
Apr 14, 2021
I’ve been thinking quite a bit about trust over the last week or so, especially after reading a real pick-me-up in the Washington Post about how the pandemic will lead to the splintering of societies....
No way you’re multitasking your way out of this one
By
Kimberly Marselas
Mar 24, 2021
What company do you know in any industry that could operate for 10 to 14 days without a third of its staff? It’s not an unrealistic scenario, unfortunately.
With mental health, healthcare workers may get worse before they’re truly better
By
Kimberly Marselas
Mar 03, 2021
As the saying goes, it’s often darkest just before dawn. But as the sun rises on a new era of COVID-19 — one in which cases and deaths are down and nursing homes seem on the precipice of some return...