The marriage between life enrichment and marketing
By
Michael McCann, MS
Dean Dellaria
Feb 03, 2016
A coordinated approach can mean that your programs will get noticed in various media sources which will accentuate your marketing efforts.
Why activity professionals must attend the NAAP conference
By
Michael McCann, MS
Mar 06, 2017
In our busy, crazy world we often forget the importance of being in a live face-to-face setting with others from the industry community. Meetings are more important than ever.
Developing artistic leadership
By
Michael McCann, MS
Sep 09, 2016
Over time there have been numerous books, projects, articles and discussions on the art of leadership. The term “art of leadership” could be defined as the application of the skills of leadership.