As demand for frontline caregivers soars, Direct Care Alliance strains for a lifeline
By
James M. Berklan
Jun 25, 2014
Long-term care workers are, by nature, hearty souls. They have to be. That’s probably why Monday’s notice set off bells in numerous offices here. It’s over. Operations are ceasing.
Going viral: A day without complaints brings personal discoveries
By
James M. Berklan
Aug 13, 2014
Writers are expected to promote their work, especially blog posts like this, virtually any way they can. But I’ll admit maybe this one isn’t for you. After all, you’re likely working...
The cheapest Alzheimer’s aid, and regrettably overlooked
By
James M. Berklan
Apr 28, 2016
What if it were announced that a new pill was available that could put off Alzheimer’s disease onset or symptoms for more than four years? It turns out such a solution has existed for years.
When man bites dog at the Alzheimer’s care facility
By
James M. Berklan
Sep 08, 2016
Here’s your long-term care “Man bites dog” story of the week.
And the Long-Term Care Newsmaker of the Year is …
By
James M. Berklan
Dec 21, 2017
There’s never been a newsier time in the world of senior care. Numerous huge issues and personalities have shaped the last 12 months. But there’s one clear choice for who should be “The...
Volunteer calls out nursing homes for not delivering
By
James M. Berklan
Mar 23, 2015
After five years, Gary Gamponia says he has had enough frustration. His message to nursing home administrators and activities directors would likely be, “I’m mad as hell and I’m not going...
The case for social media — and keeping control
By
James M. Berklan
Oct 10, 2018
Using the likes of Facebook, Twitter, et. al. is about creating and controlling your own message. It’s about time more providers discovered this.
When blinding conditions open the eyes
By
James M. Berklan
Jan 27, 2016
It would be reasonable to think that a storm that caused dozens of deaths and the shutdown of federal government offices is a bad thing, a very bad thing. But you would be only half right.
Powell hits all the right notes
By
James M. Berklan
Oct 08, 2014
What do you call a 77-year-old who has worked with — indeed BEEN one of — the most powerful people in the world, traveled the globe extensively, served his country with honor for decades and then charms,...
Provider gives perfect response to Hurricane Harvey evacuation critics … and then gets taken to...
By
James M. Berklan
Sep 14, 2017
Late last week, I latched onto what I thought — and still think — is a great example of how a provider should respond to a bad public relations incident. We’re talking standing up to critics...