Content marketing: What it means for nursing homes
Apr 04, 2016
Content marketing doesn’t have to be a big budget endeavor taking most of your time. It can be done through these simple steps and others.
Clone this woman. Steal this idea.
By
Eleanor Feldman Barbera, Ph.D.
Mar 29, 2016
“Trudy’s here!” exclaimed the resident I’d been speaking with, excusing herself for a moment to exchange a few dollars for a bottle of lotion. “She buys me the things I can’t...
In love we trust
By
Gary Tetz
Mar 24, 2016
Selfless couples prove, beyond all reasonable doubt, that there’s still something alive on this planet that warrants our unreserved trust, intention and devotion.
Preserving the aging voice
By
Renee Kinder
Mar 21, 2016
Additionally, the voice as a muscle does have a “use it or lose it” component, therefore engagement on the caregiver end is essential to prevent muscle wasting of this structure often overlooked.
A memorable flight at Brookdale
By
Jack York
Mar 18, 2016
From a pilot project of 20 systems over 5 years ago, Brookdale’s dementia care communities (Clare Bridge) now chug along at a monthly run rate of 138,000 hours of usage on our system.
Beyond pillow mints: The hard work of extraordinary customer service
By
Gale Morgan
Mar 17, 2016
From fast food emporiums to small plumbing companies to my favorite online stationary store, any customer-facing business today should be hyper-aware of providing good customer service in order to succeed.
Long-term care’s fear factor
By
Mar 15, 2016
If you’ve been keeping up with McKnight’s Daily Editor’s’ Notes, you’ll know former LeadingAge CEO and President Larry Minnix’s potential presidential platform includes...
The root cause of naked photos
By
Elizabeth Newman
Mar 11, 2016
Sen. Tom Carper (D-DE) had never crossed my radar before this week, but he certainly has my attention now. He’s demanding feedback from federal regulators on their tracking of social media exploitation...
Spring up, down or sideways
By
Gary Tetz
Mar 10, 2016
Benjamin Franklin didn’t work in long-term care. Look it up. It’s a historical fact. If he had, his hair-brained daylight saving scheme never would have seen the light of day.
Choosing structural systems in a skilled nursing environment
By
Michael Hass
Mar 09, 2016
Skilled nursing is so purpose-built that thinking abstractly about future changes to the building seems unnecessary.