Ahhh. A new year. It’s time for a fresh start, the chance to take life in a different direction. Whatever our roles in long-term care, there are steps each of us can take to enhance the way we treat...
Innovative marketing for the eldercare industry a growing necessity
By
Nina Dunn
Apr 19, 2011
To harness the potential of the burgeoning eldercare market, companies will need to move away from their traditional communications tactics and enter the new age of marketing. I am not necessarily talking...
Dangers in the night
By
Gary Tetz
Jun 28, 2018
In the long-term care profession, we exist to provide care to vulnerable seniors, and like the rest of us, they tend to exist 24/7.
Stars upon thars
By
Gary Tetz
Apr 23, 2015
It’s notoriously difficult, not to mention foolish, to try to predict the future of long-term care in America. In all of our nation’s recorded history, only one man can lay claim to true prescience...
AAADD — Ack! Why you should arrange to be interrupted
By
Jacqueline Vance, RNC, CDONA/LTC
Jun 24, 2014
OK can I just sound off a bit? I hate being interrupted multiple times throughout the day when it is just not necessary. I mean, I am at an age where I am seriously affected with AAAD (Age Associated Attention...
Fostering post-traumatic growth in long-term care
By
Eleanor Feldman Barbera, Ph.D.
Dec 01, 2020
While crises often have short- and long-term negative effects, psychologists have found that there also can be opportunities for positive change.
Love in the time of … COVID-19
By
Jean Wendland Porter
Apr 08, 2020
To borrow from Gabriel Garcia Marquez, writer of Love in the Time of Cholera: “He allowed himself to be swayed by his conviction that human beings are not born once and for all on the day their mothers...
Calling all aspiring leaders
By
Julie Thorson
Aug 15, 2018
How do we attract the best and the brightest to work in our field? We’ve kept the excitement, energy and enthusiasm for our work too quiet far too long.
Care like the tire man
By
Gary Tetz
Apr 02, 2012
It wasn’t the worst start I’ve ever had, but it wasn’t good. My wife woke up sick and my dog woke up whining, or maybe it was the other way around. It’s all such a blur.
Most creative excuses given not to work
By
Jacqueline Vance, RNC, CDONA/LTC
Dec 01, 2014
Every year I like to ask: What do you feel is the most imaginative call-out you received this past year? We’re totally into interactive blogging, so please note yours below. We had some doozies when...