When it feels like content is king, reach for the ‘X’ factor
By
Kimberly Marselas
Jun 07, 2022
It’s up to you to move beyond content in favor of the “X” factor. It’s context that makes for a real story and stands to drive public sentiment.
AHCA to White House: Nursing home staffing mandate spells ‘disaster’
By
Kimberly Marselas
Jul 12, 2023
A federal nursing home staffing mandate would be “impossible to implement” and a “disaster,” especially for seniors on Medicaid, the American Health Care Association and National Center for Assisted...
Nursing homes may be targeted for turning away patients being treated for opioid addiction
By
Kimberly Marselas
Apr 18, 2018
Federal investigators could begin cracking down on nursing facilities that refuse admission to patients being treated for opioid addiction, experts are warning.
CPAP makers offer noninvasive alternatives to in-demand vents
By
Kimberly Marselas
Apr 15, 2020
Noninvasive ventilation therapy, such as that provided by CPAP machines, could offer care for critically ill COVID-19 patients who aren’t yet in need of ventilators, according to a series of white papers...
2022 McKnight’s Tech Awards + Summit shines
By
Kimberly Marselas
Dec 05, 2022
Following another year in which COVID-19 and staffing shortages forced skilled nursing operators to innovate, the McKnight’s Excellence in Technology Awards drew a record number of entries.
Profile: Earl L. ‘Buddy’ Carter
By
Kimberly Marselas
Dec 06, 2017
Soon after striking out on his own as a retail pharmacist, Earl L. “Buddy” Carter found himself back in the driver’s seat.
To save itself, might Medicare deny coverage of controversial new Alzheimer’s drug?
By
Kimberly Marselas
Jun 28, 2021
The true price to administer aducanumab — a controversial new Alzheimer’s treatment — may actually be closer to $100,000 annually than other, lower estimates and is just one reason the Centers for...
Lawmakers pushing CMS to ease Medicare Advantage prior authorizations
By
Kimberly Marselas
Jun 26, 2023
Close to 300 members of Congress are urging federal regulators to do more to reduce burdensome Medicare Advantage requirements that can slow delivery of care to nursing home and other patients.
BREAKING: Ownership changes go public in fresh CMS move
By
Kimberly Marselas
Apr 20, 2022
The Centers for Medicare & Medicaid Services early Wednesday announced it had posted data on nursing home ownership changes to its website in an effort to increase transparency.
Proposal would help more providers reduce civil monetary penalties
By
Kimberly Marselas
Apr 07, 2023
Providers who don’t plan to appeal a civil monetary penalty but fail to file a hearing waiver would still be in line for a fee reduction under a Centers for Medicare & Medicaid Services proposal issued...