Lack of unified action is killing our Greatest Generation
By
Scott McConnaha
Sep 28, 2020
If I were to propose that the Greatest Generation wasn’t really all that great, that those leading the fight during WWII didn’t know what they were doing or, worse, manipulating media messages in order...
McDonald’s versus long-term care: How nursing homes can compete for staff
By
Eleanor Feldman Barbera, Ph.D.
Sep 22, 2020
Recent calls1, 2, 3 for an increase in nursing staff levels may have providers wondering how to accomplish this. Under normal circumstances it can be challenging to find qualified individuals; the pandemic...
What the fires can’t destroy
By
Gary Tetz
Sep 17, 2020
With a pandemic continuing unabated, and now hurricanes, floods and wildfires ravaging large swaths of the nation, I don’t know how many more apocalyptic horsemen the long-term care profession is...
Increasing the positive visibility of long-term care
By
Eleanor Feldman Barbera, Ph.D.
Sep 08, 2020
The COVID-19 health emergency has opened a rare window of receptivity in society to recognize the needs of elders and their caregivers.
6 communications lessons learned from the SNF response to COVID-19
By
David A. Ball
Sep 04, 2020
Here are six lessons learned about communicating better to help facilities that now find themselves at the center of the COVID-19 storm.
It’s raining chocolate — hallelujah!
By
Gary Tetz
Sep 03, 2020
How fondly I remember the old days, pre-2020, when Googling “long-term care news” yielded different results
Is this our moment?
By
Jacqueline Vance, RNC, CDONA/LTC
Sep 01, 2020
I believe that this pandemic has exposed how people really are. Some inspire me, and some frighten me. Ultimately, it is up to us, individually, to define what and who we are.
Long-term care residents and caregivers in Washington State deserve better
By
Bill Ulrich
Aug 21, 2020
Nursing homes in almost every state are in a fight for survival. To a large extent this was true before COVID-19 reared its ugly head in our nation’s long-term care facilities. Unfortunately, Washington...
COVID confessions
By
Julie Thorson
Aug 19, 2020
As a leader, especially a leader in our field during this time, feeling connected to others and not alone on an island is more than valuable — it is a lifeline.
Taking time to connect and renew — we need it now more than ever
By
Penny Cook
Aug 16, 2020
In 1997, a group of 32 people gathered in Rochester, New York, with a belief that the world of nursing homes should and could be different. They decided to formalize their gathering, named themselves the...