Of Brookdale and branding: Thoughts for the small operator
By
Tim Mullaney
Feb 25, 2014
Brookdale Senior Living’s acquisition of Emeritus Corp. is part of an ambitious strategy to make Brookdale the first truly national U.S. eldercare brand. So is it ominous that the Feb. 20 merger...
The best thing you’ll read all week
By
Tim Mullaney
Sep 10, 2013
My grandmother passed away on Sept. 1. In the days since, those who knew and loved her have celebrated her life and mourned her passing together — and the obituary we wrote for her has gone viral on...
Real names and toilet seats: Keys to resident happiness
By
Tim Mullaney
Nov 04, 2014
Feel like you need to renovate your building to boost resident satisfaction? Here’s a tip: Make sure your staff knows the names of all the residents first. And black toilets might not hurt, either.
‘Ghost Boy’: A terrifying story to inspire LTC caregivers
By
Tim Mullaney
Jan 20, 2015
Anyone who doubts the enormous power wielded by frontline caregivers should listen to the premiere episode of “Invisibilia,” a new radio show and podcast.
The 12 traits of great nursing home administrators … and school principals
By
Tim Mullaney
Mar 11, 2014
Social media often is credited with providing a stream of up-to-the-minute news, the latest developments breaking over Twitter or Facebook, and spreading virally in no time flat. But I’ve found that...
Lines blur on long-term care for vets, non-vets
By
Tim Mullaney
May 29, 2013
Flags are flown at half-mast only until noon on Memorial Day. I’m guessing this is common knowledge that somehow escaped me until this year. There’s some nice symbolism here. First, the flag...
New SGR proposal: Progress or pie in the sky?
By
Tim Mullaney
Nov 05, 2013
I’ve recently drawn up my plans for the winter, and I’m very excited about what’s in store! I’d like to share my ideas with you and get some feedback. Let’s call this the...
The easiest rule to break in long-term care?
By
Tim Mullaney
Apr 30, 2013
If you work in long-term care today, you might feel like you’re drowning in an alphabet soup of possible deficiency ratings. So forgive me, but let’s imagine there’s yet one more possible...
Therapy with a twist (of lemon)
By
Tim Mullaney
Oct 01, 2013
As you read this, you might be eyeing the new RAI manual that takes effect today, and are feeling a bit overwhelmed at the sheer number of new pages. So it’s with great regret that I have to add...
5 tips for abuse and incident response in long-term care
By
Tim Mullaney
May 06, 2014
Allow me to share a little long-term care humor to brighten your day. Did you hear the one about the long-term care resident who kept unplugging her roommate’s ventilator?