For any business, creating a pleasant environment is essential to attracting and retaining clients.
Four digital marketing strategies every nursing home must use
By
Josh Kanter
Jun 29, 2016
Your nursing home doesn’t even show up in a Google search.
Painting and opera lessen agitation in resident
By
Jack York
Jun 06, 2016
On our journey last month in McKnight’s, we were introduced to a pilot from Brookdale.
The power of purpose
By
Nancy Anderson, RN, MA
Jun 01, 2016
Gen. H. Norman Schwarzkopf once remarked, “I have seen competent leaders who stood in front of a platoon and all they saw was a platoon.
Beyond reporting: Prevention on elder abuse
By
Cean Eppelheimer
May 27, 2016
Elder abuse is a real and growing problem in the U.S. An estimated one out of every 10 elders in this country will report experiencing abuse, which can take the form of physical, sexual, or financial abuse,...
Taking the CCRC back to school
By
Chris Reinolds Kozelle
May 11, 2016
In the vision of Berry College founder Martha Berry, spires atop buildings should draw the eye heavenward and direct the mind toward a positive place. When it opens for residence, The Spires at Berry College...
The importance of LTC benchmarking
By
Raul Valdes-Perez, Ph.D., and Keith T. Kanel, M.D.
May 06, 2016
An example of a long-term care organization embracing the new marriage of data benchmarking and performance improvement was Pittsburgh Regional Health Initiative’s partnership with the Vincentian...
The pitfalls of recruiting in long-term care
By
Gil Vazquez
Apr 15, 2016
Recruiting exceptional employees for long-term healthcare companies is a talent in itself. The senior care industry is unique because it requires a significant amount of trust and reliability.
Nutritional breakthrough for dysphagia patients
By
Doug Stetzer
Apr 11, 2016
Now, store-bought water thickened with xanthan can be flavored, frozen and heated, or served straight up as a cold glass of water.
Content marketing: What it means for nursing homes
Apr 04, 2016
Content marketing doesn’t have to be a big budget endeavor taking most of your time. It can be done through these simple steps and others.