Here’s a plea to all the sharks out there: Treat the nice ladies with the good habits and gentle demeanor right.
The secrets to motivating your staff lie here
By
James M. Berklan
Nov 04, 2015
Americans love rewards. Perhaps nowhere else is the carrot-and-stick strategy put to more frequent or hopeful use than the United States. But 6,000 lucky long-term care providers learned how and why there...
Here’s the lowdown on your direct-care workforce
By
James M. Berklan
Aug 14, 2013
If a profession were going to grow so much it could dominate certain employment sectors in the near future, it would only make sense to start focusing more on that profession, wouldn’t it? Long-term...
Shipping Grandma out (of the country) for her own good
By
James M. Berklan
Sep 18, 2013
The latest controversy in long-term care has nothing to do with upcoding, sex among seniors or Medicare scams. Rather, it evolves around “exporting” one’s loved one to another country...
Long-term care insurance proving easy to ignore
By
James M. Berklan
Sep 05, 2012
Long-term care insurance sellers must feel a bit like broccoli farmers under the first George Bush presidency. They’re not getting the love the feel they deserve.
David fights on after long-term care Goliath decides to bow out
By
James M. Berklan
Aug 29, 2012
The headlines were big. Really big. And they involved a long-term care corporate giant settling yet another lawsuit. But they didn’t tell the story I really wanted to know about. And that you probably...
No wonder so many have pounding headaches
By
James M. Berklan
Feb 16, 2017
A very wise man once told me that when your only tool is a hammer, everything looks like a nail.
Such a bargain: 2013 closeout has plenty of concerns
By
James M. Berklan
Dec 18, 2013
If you’re feeling the suction of the end-of-year vortex grabbing you, you’re certainly not alone. Whether it’s holiday preparations, work deadlines, challenging weather or a combination...
When dementia hits, it helps to have a good writer tell the story
By
James M. Berklan
Nov 14, 2012
As the editor of a business-to-business publication, I can promise you there are plenty of life stories being put out nowadays. Too many. Unfortunately, they are usually tales in search of a decent writer....
Yarwood proves he’s a fighter
By
James M. Berklan
Jan 12, 2010
The voice on the other end of the phone was as crisp as ever, the wisecracks as sharp as before. But just a few minutes after talking to Bruce Yarwood, it was clear this was a different man.