Touchtown has released the Census Builder, a prospect engagement tools for senior living sales and marketing teams.

The feature enhances the community tour, and sales team members can use community modules such as the Resident Directory. That can show prospects which neighbors have similar hobbies or are from the same area.

The Census Builder lets prospects leave the tour with a Community Apps username and password so that they can interact with the latest community information at home. This allows prospects to review floor plans, get to know the staff, and look at move-in information.

As a part of the launch, The Census Builder is available at a discounted price through June 30, 2017, Touchtown announced.